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If your New Year's resolution is to find true love (however you might define the term), there are plenty of ways to meet people in the digital age. Zoosk's CMO, Luciana Telles, said in a statement to CNET, “It's the first weekend after New Year's Eve, which means that people have not only set themselves New Year's resolutions, they've had a few days to think about how to put them into practice.” Some think the "Dating Sunday" phenomenon happens because there singles have only six weeks until Valentine’s Day, while others consider the New Year - and the whole idea of turning over a new leaf and starting the year fresh - as a factor. January 5, 2020, is being heralded as "Dating Sunday."Įxecutives at dating apps such as Match, Zoosk, and Bumble anticipate huge spikes in their app’s usage on the first Sunday of January every year. In fact, what's supposedly t he most popular dating day of the year is coming up this weekend.

For those who are still single, the hunt is on. It is peak "cuffing season," the time of year when all folks want to do is cuddle up with a significant other and watch Netflix.